Have You Outgrown Your Personal Brand?
By Jo Miller
Have you outgrown your personal brand?
Let’s say people keep coming to you with new roles or projects that they think are an ideal match for your skills, but they don’t excite you in the least. They’re opportunities that would have been ideal for you a few years ago, but now you feel like you’ve moved on, and you’re capable of a whole lot more. You’re ready for a new challenge, yet people around you have a fixed, outdated perception of what you’re capable of, and it’s hurting your career growth. If you’ve outgrown how others perceive you, then it’s time to reinvent yourself. It’s time ‘scale up’ your personal brand!
Scale Up Your Personal Brand
Here’s how to achieve just that, in a two-part video series shot last week when I visited Aegon Asset Management.
Video 1: Your Ideal Career Niche

Video 2: Make Your Personal Brand Scalable
Have you outgrown your personal brand? What will you do to ‘scale up’ how you’re perceived?
THANK YOU to Stacey, Paul, Paige and Tim at Aegon for encouraging me to make these videos (and making me look good!)
Jo Miller
Jo Miller is a globally renowned authority on women’s leadership. She’s dedicated two decades to helping women advance into positions of influence by leveraging their leadership strengths. Based on her work with hundreds of thousands of women, she developed a pragmatic and powerful roadmap that guides women to become the leaders they aspire to be. Jo shares this proven process in her book Woman of Influence: 9 Steps to Build Your Brand, Establish Your Legacy, and Thrive (McGraw Hill, 2019.)
Jo is CEO of leadership development, consulting and research firm Be Leaderly. Learn more about her speaking engagements at www.JoMiller.com and follow @Jo_Miller on Twitter.

By Jo Miller
Have you outgrown your personal brand?
Let’s say people keep coming to you with new roles or projects that they think are an ideal match for your skills, but they don’t excite you in the least. They’re opportunities that would have been ideal for you a few years ago, but now you feel like you’ve moved on, and you’re capable of a whole lot more. You’re ready for a new challenge, yet people around you have a fixed, outdated perception of what you’re capable of, and it’s hurting your career growth. If you’ve outgrown how others perceive you, then it’s time to reinvent yourself. It’s time ‘scale up’ your personal brand!
Scale Up Your Personal Brand
Here’s how to achieve just that, in a two-part video series shot last week when I visited Aegon Asset Management.
Video 1: Your Ideal Career Niche

Video 2: Make Your Personal Brand Scalable
Have you outgrown your personal brand? What will you do to ‘scale up’ how you’re perceived?
THANK YOU to Stacey, Paul, Paige and Tim at Aegon for encouraging me to make these videos (and making me look good!)

Jo Miller
Jo Miller is a globally renowned authority on women’s leadership. She’s dedicated two decades to helping women advance into positions of influence by leveraging their leadership strengths. Based on her work with hundreds of thousands of women, she developed a pragmatic and powerful roadmap that guides women to become the leaders they aspire to be. Jo shares this proven process in her book Woman of Influence: 9 Steps to Build Your Brand, Establish Your Legacy, and Thrive (McGraw Hill, 2019.)
Jo is CEO of leadership development, consulting and research firm Be Leaderly. Learn more about her speaking engagements at www.JoMiller.com and follow @Jo_Miller on Twitter.