Podcast: Build Your Brand as an Emerging Leader
By Jo Miller
You already have a personal brand.
Yes, you do! The people who work with you have built up their own perceptions, opinions and judgments about who you are, what you’re good at, and possibly even what you are not good at! They perceive you a certain way: They have “branded” you in their own minds. Your personal brand may have been created by default, not by design.
If this is the case, you owe it to yourself to discover how you are currently perceived, and if necessary, re-brand yourself. In this podcast, I chat with Society of Women Engineers’ Theresa Vogel about:
• Why emerging leaders need to build a personal brand.
• How to know when it’s time to re-brand yourself.
• How to find out how you are currently perceived by others.
• How to re-brand yourself if you don’t like how you are currently perceived.
• How to build a brand that supports you in having a thriving, sustainable and successful career.
• Why you work doesn’t speak for itself.
• How to not be the best-kept secret in your organization.
The podcast was recorded in the lead-up to my mega-session at the Society of Women Engineers annual conference in Los Angeles on Friday October 24th at 1:30 p.m.
Jo Miller
A leading authority on women’s leadership, Jo Miller is a sought-after, dynamic, and engaging speaker, delivering more than 70 speaking presentations annually to audiences of up to 1,200 women. Her expertise lies in helping women lead, climb, and thrive in their corporate careers. Jo has traveled widely in Europe, North America, Asia Pacific, and the Middle East to deliver keynotes and teach workshops for women’s leadership conferences, women’s professional associations, and Fortune 1000 corporate women’s initiatives. Jo is CEO of leadership development, consulting and research firm Be Leaderly. Learn more about her speaking engagements at www.JoMiller.net and follow @Jo_Miller on Twitter.
By Jo Miller
You already have a personal brand.
Yes, you do! The people who work with you have built up their own perceptions, opinions and judgments about who you are, what you’re good at, and possibly even what you are not good at! They perceive you a certain way: They have “branded” you in their own minds. Your personal brand may have been created by default, not by design.
If this is the case, you owe it to yourself to discover how you are currently perceived, and if necessary, re-brand yourself. In this podcast, I chat with Society of Women Engineers’ Theresa Vogel about:
• Why emerging leaders need to build a personal brand.
• How to know when it’s time to re-brand yourself.
• How to find out how you are currently perceived by others.
• How to re-brand yourself if you don’t like how you are currently perceived.
• How to build a brand that supports you in having a thriving, sustainable and successful career.
• Why you work doesn’t speak for itself.
• How to not be the best-kept secret in your organization.
The podcast was recorded in the lead-up to my mega-session at the Society of Women Engineers annual conference in Los Angeles on Friday October 24th at 1:30 p.m.
Jo Miller
A leading authority on women’s leadership, Jo Miller is a sought-after, dynamic, and engaging speaker, delivering more than 70 speaking presentations annually to audiences of up to 1,200 women. Her expertise lies in helping women lead, climb, and thrive in their corporate careers. Jo has traveled widely in Europe, North America, Asia Pacific, and the Middle East to deliver keynotes and teach workshops for women’s leadership conferences, women’s professional associations, and Fortune 1000 corporate women’s initiatives. Jo is CEO of leadership development, consulting and research firm Be Leaderly. Learn more about her speaking engagements at www.JoMiller.net and follow @Jo_Miller on Twitter.
